Forty is a proper milestone, and the cake should feel considered rather than childish. This collection focuses on grown-up flavours, clean design and centrepieces that work for dinners, parties and family celebrations.

Choose from number cakes, chocolate, hazelnut, coffee, carrot, pistachio, vintage buttercream and elegant celebration designs.

A short message, name, age or date is personalisation when added to an existing cake design. See personalised cakes London for the clean distinction. Colour, flavour and size choices are product options, not personalisation.

Each cake is baked to order and hand-delivered across London and Surrey by our own drivers. For more milestone ideas, browse our birthday cakes, number cakes and chocolate cakes.

What works for a 40th?

Chocolate, pistachio, coffee, caramel and vintage buttercream designs are strong choices when you want the cake to feel generous but not juvenile.

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