Custom Corporate Cakes - Beauty Product Launch

We do ALL sorts of corporate cakes. But some of my favourite ones are beauty product launch cakes because, well, I do love a beauty product.

Sure, logo cakes are fine. Our Hero sponge cakes with edible logos and piped borders are a classic that will always hit the mark when it comes to corporate events or gifting. But if it's a beauty product launch, having a hyper decorated cake, with an edible hand-made replica of the beauty product will ensure extra social media mileage. 

Edible beauty product cake toppers

Cakes are HIGHLY instagram-tiktok-worthy and our product launch cakes are more than worthy having been shared by journalists at Vogue, Evening Standard, Glamour, Good Housekeeping, Marie Claire and other major glossy publications.

I'll share some of our favourite beauty product corporate cakes here.

This Garnier cake for their summer body lotion product launch featured edible sugarpaste peaches and an edible lotion bottle with their branding and bottle artwork. These cakes were sent out to top journalists across London and was widely featured across social media.

Garnier summer body beauty product corporate cake
Burn-away cakes are also popular, especially in the age of TikTok. We created this burn-away cake design for L'Oreal to announce the launch of their TikTok account, complete with chocolate lips.
Loreal burn-away corporate cake
We also created burn-away corporate cakes for e.l.f with miniature sugar figurines of their iconic beauty products.
e.l.f beauty product burn-away cake
Cake is possibly the best way to make a new product announcement. It's a complete sensory experience - smell of a delicious cake upon opening the box, sight of a gorgeously decorated cake, taste of the delicious soft and sweet layers, and all the sounds of appreciative sighs. And that definitely makes a long-lasting positive impression which is one of the main goals for any product launch campaign.

Do get in touch with us with your product launch ideas - we'd love to help bring your products to cake-life and get talked about all over town.

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