Case study: This archive records an earlier Beetlejuice cake design. For the current cake and availability, use the Beetlejuice Cakescape Cake product page.
My favourite character to dress up as on Halloween is Beetlejuice. The black and white stripes, the wild green hair, the big purple eyes. Kooky, but not crass. Creepy, but not gory.
Our Halloween cake collection now ranges from cheerful pumpkins to full horror, but Beetlejuice is still my favourite flavour of spooky: kooky rather than crass, creepy rather than gory.
2026 update: This original build became the inspiration for our Beetlejuice Cakescape Cake, now available to order for celebrations across London and Surrey.
I started off by modelling Beetlejuice’s head. I wanted it to be the main feature so moulded a large head shape out of red velvet cake pop mix and then used fondant for the details.
For the rest of the decor, I made some white chocolate skulls, chocolate tombstones, and a creepy AF sandworm.
It soon became apparent that I had quite a lot of decorative bits and there was no way it would all fit onto a 6” or even 8” inch cake. Hence we are now in multi-cake territory again.
I sculpted the haunted house out of cake sponge and stuck with the colour scheme of purple, white and black to fit in with the rest of the cake’s elements. It took ages, and on its own…I’m not such a fan of it.
BUT once all the individual cakes are on the board the thing starts coming to life! The sandworm is snaking in and out of oozing green drip. The tombstones and skulls dotted around add to the ghostly moodiness.
I.Love.It!
More Creepy-Cute Halloween Cakes
If you love Halloween without wanting every cake to look like a crime scene, browse our full Halloween cake collection. The Pumpkin Halloween Cake is the cute one, the Day of the Dead cake goes gothic, and the Vampire Unicorn is for anyone who wants their spooky season with rainbow sponge.
Lots of love,
Reshmi xoxo
Looks amazing! Love all the individual components blending together to make an exciting cake