Corporate Gifts

Corporate and Promotional Gifts 101

There is a big difference between a corporate gift and a promotional gift. Without much consideration it may appear that both are the same, after all both are gifted by a business/corporate entity and are meant to make a good lasting impression, however they serve very different purposes. In a nutshell, a corporate gift is generally given to a specific recipient or recipients to strengthen and reinforce a business relationship, while a promotional gift is given out to a much larger group of people to support and promote the business' brand.

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10 Tips for Buying a Great Corporate Gift

Corporate GiftingYou don’t need a huge budget to buy a great corporate gift. It is all about what you do with the gift. Personalisation can go a long way, it helps show appreciation in a unique way and helps the gift become relationship focused, a company logo doesn’t do this while a name does. Click on the title to read some helpful tips. 

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Corporate Gifts to Avoid

Corporate Gifts BoxGifting corporate gifts to employees, clients and suppliers can be a tricky business, especially in today’s international world…writing this makes me think of HSBC’s marketing campaign telling us the importance of local knowledge. Do you remember it? In this blog post, rather than looking at specific gifts to avoid, I am going to take a more general view of the types of gifts to avoid.

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Corporate Gifts and the Bribery Act of 2010

Corporate Gift box of MacaronsThe Bribery Act of 2010 which came into force in July 2010 and can be found here: http://www.legislation.gov.uk/ukpga/2010/23/section/1. In my opinion it was utterly blown out of proportion and largely misinterpreted judging from the scare stories to be found on the internet. Its intention is clear, to prevent bribery not corporate gifts. Bribery in relation to act can be loosely defined as an act that intends to yield an improper action, e.g. a ‘gift’ to obtain a contract. Read the full story by clicking on the title. 

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When to Give a Corporate Gift

Corporate Gift BoxIn this blog post we look at the different times you should consider giving a gift to a client including to say thank you, as a welcoming present, to say good luck, to show sympathy, to say congratulations, to keep in touch and many other times.  

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What is a Corporate Gift?

What is a Corporate GiftThis may sound like an inane question, and it is! I find it hard to believe there are articles out there that actually write a long winded explanation to this. Well, I can answer this in a ten words – a corporate gift is a gift given by a business. That is that, moving on. The better question to ask is what are the different type of business gifts? Those out there in the know will recognise there are many type of gifts given by a business for many different reasons. This is the question that I am going to tackle.

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Introduction to Corporate Gift Blog

Corporate GiftsBefore publishing the first blog post in what will be series of articles on corporate gifts, promotional gifts and the related, I wanted to tell you why at Anges de Sucre we decided to start a new dedicated commercial gift blog.

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